How do Google Listing Scams Work?

[ElmerFudde2020]

An article by someone who investigated it a few years ago:

Google Business Listing TCPA violators

This article is from a few years ago, so the scammers’ methods may have changed since then. Seems like these low-rent Florida boiler room operations are serving as “lead generators” for slightly more “legitimate” independent resellers for Yext. Yext itself, like 99% of internet businesses, is arguably a scam, a rent-seeking wannabe middleman of dubious utility to anyone. The scam is difficult to bait beyond short-duration calls because the scammer will hang up if they don’t get 1. A business, 2…